I couldn't believe this post that John Legend sold 1.7 million copies of his last album, in the US alone, without having a single that gets major radio airplay.Just goes to show that times are changing and radio is becoming less important than it once was.
From the Wall Street Journal, Kurt Hanson's "Radio And Internet Newsletter." says:
"A growing number of musicians are marketing singles and sometimes turning them into hits without the support of radio, at least initially. Radio still matters -- a recent report by Mercury Radio Research, a company that studies the industry, found that the medium is still the primary way people discover new music. But other methods are making inroads ... Panic! At the Disco, a Nevada rock band, got an early push from Purevolume, a music fan site, and the social networking site MySpace."
So don't underestimate the power of online advertising.
2 comments:
real cool site. good opportunity for caribbean artists to get their music distributed to anywhere in the world a la itunes.
Thanks for your comment, we are hoping that many caribbean musicians feel the same way.
Post a Comment